Lidl's Christmas Trolley Dash raises over €300,000 for Jigsaw the National Centre for Youth Mental Health in Ireland

Tuesday, 5th December 2023: Lidl Ireland has raised more than €300,000 in support of its charity partner Jigsaw, the National Centre for Youth Mental Health, in its annual festive fundraiser, Christmas Trolley Dash. Now in its tenth year, the fundraising initiative received phenomenal widespread support from generous customers across Lidl’s 179 stores nationwide. Winning customers of the Trolley Dash fundraiser have been taking to the aisles at their local stores for the chance to bag their Christmas shopping and fill a trolley load of groceries and festive treats, just in time for Christmas.

For two weeks in November, Trolley Dash tickets are sold in Lidl stores across Ireland for just €1 each. Just in time for Christmas, one lucky customer from each Lidl store – a total of 179 winners across the country - win a supermarket sweep-style dash around their local store to grab as much of their Christmas shopping as possible in two minutes.

This year, ticket sales were donated to Lidl’s charity partner, Jigsaw, whose mission is to support youth mental health in Ireland. Jigsaw provides vital support to more than 250,000 young people and their families in schools, communities, workplaces and clubs across Ireland.

Since its launch in 2014, Lidl’s Trolley Dash has raised more than €2 million for local Irish charities and given away trolley loads of Christmas groceries to thousands of lucky winners.

Speaking about the success of this year’s Trolley Dash, Eimear O’Sullivan, Corporate Affairs Director, Lidl Ireland and Northern Ireland said:

“Thanks to the continued support of our fantastic shoppers and employees across Ireland, we are delighted to have raised just over €300,000 for our charity partner Jigsaw through Trolley Dash this festive season. We are extremely proud to partner with Jigsaw, who support young adults in Ireland with expert mental health advice and support, and this festive fundraiser is undoubtedly the highlight event in the calendar every year. Everyone at Lidl Ireland is overwhelmed by the generosity from our customers, especially in these challenging times, who are contributing to such an important cause that will have a real impact on future generations. Congratulations to all the lucky winners across our 179 stores in Ireland and we wish you the best of luck in your Trolley Dash over the coming weeks.”

Commenting on the importance of Lidl's Trolley Dash, Mike Mansfield, Director of Communications and Fundraising, Jigsaw the National Centre for Youth Mental Health said:

“We would like to thank Lidl Ireland and its customers for their unwavering support and this substantial Trolley Dash donation. Since our partnership in 2018, working with Lidl Ireland has been pivotal in reshaping Ireland’s approach to young people’s mental health. As we continue to see rising demands for our services each year, it is so important that young people across Ireland know that we stand by them, and the continued support from Lidl Ireland makes that possible.”

All winners will be contacted directly by their local store and invited to take part in the Trolley Dash at their Lidl store before stores open. This gives winners a clean run at the aisles to grab as many items on their Christmas shopping list as they can. Remaining dashes will take place on Saturday, 9th December and Saturday, 16th December 2023.

For more information about Lidl’s Trolley Dash initiative please visit lidl.ie/trolleydash

ENDS